“Article and Guides – Keep Email Relevant To Your Products/Services ”
Keep Email Relevant To Your Products/Services
Writing the email relevant to your products/services and getting to the point fast is another important aspect in writing an effective email. In other words you need to tell the reader what this email is going to be about right away.
No one is going to read a long email only to find out what the product is at the end. Most of us are busy and do not have time to sort through email after email. Personally we receive hundreds of emails everyday, do you think we read them all? Certainly not!
We skim through the subjects to see which emails we might be interested in, then we open the email to get more info.
You need to realize the people reading your email don’t care about you, they care about themselves. If you are not going to keep your email relevant, but instead go on a tangent about how great your car is, the vacation you just took or any other topic of personal interest you will find less than desirable results. .
Of course we always have clients, who want to send out 20 page emails, and the system at Emailserving.com can support that, but it’s not recommended if you want to get the best results. Would you want to read a 20 page email? We know most of our subscribers wouldn’t.
Remember to keep your email relevant to the product you are promoting and only to that product.